The Balm

The Balm is a make-up brand created in 2004 in San Francisco. The goal of the brand is to propose products packaging retro and convenient to slip it in his bag and bring it everywhere with you : perfect for city pressed. With impeccable quality and all the bloggers who are snapping up their products, The Balm will soon become a must for all those addicted to cosmetic quality !

Our favorite <3 : Palette Nude Tude, for its colors, hyper-pigmented, perfect for day or night !

The brand The Balm has been created in 2004 in San Francisco by Marissa Shipman. Of this creation are born and multifunctional products, paraben-free, 100 % cruelty-free ideal for city pressed. Their packaging fifties are cults, the colours sparkling and formulae innovative make-up are more to show !


The brand retro The Balm offers products original and innovative. The palettes are pigmented to perfection and held all day long. The palette Meet Matte Nude palette of eye shadows matte and very complete. It contains all of the colors to create a look nature or sophisticated ! The Blush in Frat Boy-peach colour (apricot), without talc or paraben will allow you to titillate your partner like never before with your complexion is breathtaking. Of course, a perfect makeup always ends with a little touch on the lips. The red lips Meet Hugues is available in 8 colors and still clinging to your lips without being sticky !


The quality products of The Balm are become a staple and all the bloggers are snapping up the products. Corrective concealer, primer, palettes of eyeshadows or mascara, the brand is on all fronts. The illuminator Cindy Lou Manizer is a powder dew 3-in-1 that is both an illuminator, an eye shadow and a powder face. This product is a vital, to be applied on the cheekbones for highlight. It can also be applied to the corner of the eye and give brightness to the eye for a sexy look.


If you like the packaging, retro, original, in the spirit of mid-century combined with quality products that practical to lug around on itself, no longer hesitate, the brand The Balm is made for you !

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The Balm
La marque 100% make-up